Key4Women presented by KeyBank

The New Realities: Three Communications Shifts Today's Business Leaders Can't Afford to Ignore

• The communications revolution is changing everything. This session gets you up to speed–covering the new tools and the dramatic new approaches you need to capture attention.
• Mindset Digital's leaders, Dr. Debra Jasper and Betsy Hubbard, will illustrate how you can not only leverage Facebook, Twitter, LinkedIn and other powerful channels but also overhaul your websites, newsletters and even your presentations so you can break through the noise and get results.
• You'll find out how to assess your organization's digital footprint in a world where customers, clients and employees are rating you on the web. You'll also learn how the backchannel and the deep web can affect your personal career success.
• This year's Key4Women’s Forum will help you shift your mindset, get more return on your investments and illustrate that other ROI—the risk of ignoring major communications shifts and missing out.